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Top SEO News: Week of Jan 19-23

 

Travel Search Site Expedia Buys Travelocity for $280 Million
Microsoft alumni Expedia.com has made a deal to buy rival travel search site Travelocity for $280 Million, Expedia.com has long held the number 1 spot in US travel search with over 40% of the market share.

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Microsoft Bing Partners with Twitter for Tweet Translations
This week Twitter announced a new partnership with Bing to offer translations to users tweets in over 40 languages. Twitter originally worked with Bing to bring this feature to their platform in 2013, but the service was shelved last August.

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Real Time Bid Previewing Come to Bing Ads
This week Bing released its Ad Preview Diagnostics tool, the new feature will allow Bing Advertisers to better identify how they ads are performing and the effects of changing parameters such as bid spending and changes in location targeting.

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Vimeo Announces New On-Demand Publisher Network
Taking a cue for on-demand media providers such as Netflix and iTunes, video streaming company Vimeo will be launching its own revenue sharing on-demand video publishing network.

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Near Real Time Super Bowl Advertising Coming to Facebook
With more the 50 million users commenting online during last year's NFL Super Bowl, Facebook announces new advertising features for advertisers to target users leading up and during the big game.

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